Founded in the early months of the Covid-19 pandemic, the Farmlink Project is a non-profit working to eliminate food waste by relocating farm surplus to food banks and communities in need. Run by over 100 volunteers from across the country, Farmlink aims to bring a fresh and innovative approach to reform an outdated and lacking food distribution system.
Following a recent re-branding of the organization, I have been working with the Design Team on modernizing and expanding our design vocabulary, including a fresh new color palette for Farmlink Project México and for our main media use.